Last week at the London Lunch, several of us we discussing how difficult it is becoming to find great products to promote. There are gems to be found on JVZoo and WarriorPlus, but there is an awful lot of dross as well.
We came to the conclusion that the 'cost' of being an ethical affiliate marketer is going up - both in terms of the number of products you have to buy to find a great one, and in terms of the time it takes to assess them all.
I'm not complaining, just sad that so many people have jumped on the product creation bandwagon without understanding the need for quality.
What we all agreed was that another way to ensure that the products we check out are more likely to be top-notch is to follow people who are known to produce the best products.
That's why you'll often see me promoting stuff from the same people - they are folks who understand product creation and who always produce quality.
One such person is Rob Cornish. He has built up a stellar reputation for himself in the few years that he has been marketing online. Not only is he very successful in his own right, but he has built up a huge following who know that he always tells it straight.